Senior Services website templates
20 layouts for assisted living, memory care and in-home senior care.
Senior services are usually researched by an adult son or daughter, often under time pressure after a fall, a diagnosis, or a death in the family, while the older adult weighs in on the final choice. These visitors want to know the level of care, the cost and how it is paid (private pay, Medicare, Medicaid, long-term care insurance), whether you are licensed, and whether staff will treat their parent kindly. The conversion is a phone call, a tour, or a care assessment, so a visible phone number matters more here than in most industries.
When choosing a template, favor calm layouts with room for photos of real staff and spaces. Video testimonials and long quote carousels help families hear from other families, and a pricing block suits services with set rates, such as meal delivery or adult day programs.
What every senior services website needs
- Level of care — say exactly what you provide, from companionship to skilled nursing or memory care, so families do not have to guess.
- Cost and payment — explain pricing or ranges and which payment sources you accept, including Medicare, Medicaid, VA benefits, or long-term care insurance.
- Licensing and staff — show state licenses, certifications, caregiver screening, and staff-to-resident ratios where they apply.
- Phone and tour path — keep a tap-to-call number visible and offer a tour, assessment, or callback, with hours staffed by a real person.
- Family reviews — feature quotes from adult children and residents that describe daily care, communication, and dignity.
All 20 senior services templates

Independent Living
For independent living communities

Assisted Living
For assisted living communities

Memory Care Facility
For memory care communities

Nursing Home
For long-term care facilities

Continuing Care Community
For CCRCs and life plan communities

Home Care Agency
For non-medical home care agencies

Companion Care
For companion care services

Personal Care Aide
For independent caregivers

Skilled Nursing Home
For medicare home health agencies

Hospice Care
For hospice agencies

Palliative Care
For palliative care practices

Adult Day Care
For adult day centers

Senior Transportation
For non-emergency medical transport

Senior Meal Delivery
For senior meal delivery services

Geriatric Care Manager
For aging life care managers

Senior Move Manager
For senior move managers

Funeral Home
For family-owned funeral homes

Cremation Service
For direct cremation providers

Cemetery
For private cemeteries

Memorial Planning
For celebration of life planners
